The top IT executives of the leading companies in Brazil and worldwide share at APIX how APIs are accelerating their digital strategies and enabling them to gain insights and explore new business opportunities.
APIX is one of the only API events in Brazil committed to featuring content from Americas, Europe and many other regions, allowing participants to access real global trends.
APIs are much more than architecture artifacts. They are crucial parts of digital strategies that place the client at the centre and create innovation ecosystems; the bridge that connects Business and Technology in multiple digital channels.
One of our pillars is the discussion of strategies, and that’s why we need to combine the technical and business worlds under the same ecosystem.
Throughout its five editions, APIX has provided a stage for companies like Natura, Cielo, BBVA, Nubank, Uber, FitBit and SulAmérica.
And they all have something in common: they all use technology to connect their brands with their clients across different channels.
And what will you find in these stories shared at APIX?
Complete stories with a proposition of value and complete details of projects.
Natura explains in detail (learn more here) how it used digital initiatives to enhance its salesforce, digitisin its sales routines to boost efficiency and revenues.
And that was only made possible by integrating all digital channels, with applications, sites and a digital platform that communicated in fluidly and efficiently. It also explains how a functionality of individualised dashboards allowed each salesperson to have better visibility of their sales and opportunities.
One of the most memorable moments of the event was the appearance of Randy Heffner, the world’s leading reference in APIs. Randy was the main Forrester API analyst for years, and the leading authority on the subject. Specialised in integration strategies, Application Architectures and how APIs boost innovation and digital businesses. Over the last thirty years and across several industry sectors, he has led solutions architects in the use of technology to amaze clients and constantly improve business results.
Other key milestones of the event were the launches of the first surveys that showed the use of APIs in Brazil and in Latin America. They were conducted over a period of two years alongside major partners such as IDG and PWC.
In these moments, participants had exclusive access to the early surveys, and were given details of how companies were basing their strategies on APIs. These surveys conducted by Sensedia are still very relevant to the market to this day.
Sensedia helps the leading companies in Brazil and worldwide in their digital transformation journeys. Leading API Management platform in Brazil, also offering Professional Services (strategy, design and operation of APIs).
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One of our pillars is the discussion of strategies, and that’s why we need to combine the technical and business worlds under the same ecosystem.
In all editions, we had lectures adressing both subjects, ensuring a positive experience with all IT professionals seeking a wide range of topics to assist them in their Journey.
In addition to technical lectures, we have an entire day dedicated to a hands-on workshop, where participants could build an application in real time using cutting-edge technologies in the market.
More than a thousand people have attended the workshops and have had this rich opportunity to share knowledge with different profiles, in addition to have Sensedia’s experts help them build these solutions.
The importance of APIX for Brazil’s technology scenario is immeasurable. The event gathers the biggest names in the industries both in Brazil and around the world, offering relevant content to the audience, among Executives, Managers and Developers seeking more knowledge in modern digital strategies, and that enable more digital, connected and open businesses through APIs.
The first edition, held in 2015, turned São Paulo into the world capital of APIs. The event welcomed 250 participants who learned more about the universe enabled by APIs.
Following the success of the 2015 event, the 2016 API Experience brought even more content on strategies, business opportunities and technical challenges in APIs.
Under the API subject, we talked about the roles and benefits of API Economy and Business Models, Architecture and Microservices, Definition and Design, and Documentation of APIs, showing how they can help companies stay ahead of the competition.
Already recognised as the largest API event in Brazil and the 2nd largest worldwide, the 2017 APIX gathered more than 600 professionals in the area, to discuss how APIs have opened doors and became a huge business ally for the companies.
In a historical edition, with more than 900 participants and over 200 companies in attendance, the 2018 APIX brought the leaders of Digital Transformation, such as Elo, Netshoes, Embracon and Pagseguro, showcasing what made them leading exponents in Brazil and worldwide.
In the 5th edition, we brought in the biggest national and international names to share trends in APIs, Microservices, Agile Architecture and Digital Transformation, such as Randy Heffner, Forrester analyst.
Reginaldo Ribeiro Tostes
“The event features highly relevant subjects and trends for our challenges. It is also an excellent environment to interact with other companies facing similar challenges”
Isaac Canaa
“A high quality event that addresses a subject that needs to be focused on more by companies seeking to become market leaders”
Andre Oliveira
“Updated information and sharing experiences put this event in my top 5 recommendations.”